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UNC Ally Week: FREE Promotional Opportunity for Merchants



UNC's LGBTQ (Lesbian, Gay, Bisexual, Transgender, and Queer) Center and the Chapel Hill Downtown Partnership have partnered to host...  

UNC Ally Visibility Week

Monday, January 30 to Friday, February 3

UNC Ally Visibility Week promotes visibility and shows appreciation for those who actively support people of all sexual orientations, gender identities and gender expressions.  Throughout the week UNC's LGBTQ Center will be passing out 'ally pins' for people to show their visible support for equality on campus and in the community. As an extra incentive to wear the button we are looking for support from local businesses.

For this event to be a success, we need support and involvement from the entire community. Merchants will not only gain more business throughout the week but will will also make a positive impact on the LGBTQ community. 


In addition, your clear support for equality will be known to the thousands of allies on campus and in the community -- your business will be listed as a partner on all promotional and educational materials.  This is an easy and FREE way to give your business greater visibility and promotion while helping an important cause.

Benefits to Your Business:

- FREE advertising on hundreds of publications and educational materials distributed during the week throughout campus and the community.
- Be shown as an LGBTQ-affirming business to the thousands of allies on campus and the community, creating long-term relationships with customers.
- Increased business due to the discounts.
- If requested, we can provide a sign to put at the front of your business signifying that your business is LGBTQ-affirming.

How to Participate:

-Offer a special discount.

-Offer a free item or service.

-Offer a free drink, side item, or dessert with purchase of a meal.
-Offer a BOGO (buy one, get one free) deal on an item or service.
-Create a special menu item for the week.
-Decorate your storefront or a display for the week.

-Offer a special coupon, for customers to come back next week too!


We hope that you will consider partnering with us to both spread social equality and increase your own business's prosperity. 

To sign up or if you have more questions, please contact: 

Danny DePuy at 919-843-5376 or 


Rainbow Ally Pin
LGBTQ Center Logo 

CHDP Logo 2011


The Chapel Hill Downtown Partnership leads and manages the downtown through partnership efforts; marketing and promotions; improving the visual appeal of downtown; and rebuilding downtown as a mixed use center of retail, service, professional, governmental, institutional, and residential uses. Contact us at 967-9440 or by email
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